Learning Library

← Back to Library

10 Everyday Machine Learning Use Cases

Key Points

  • Machine learning (ML), a broader field than generative AI, is already integral to daily life and is projected to become a $200 billion industry by 2029.
  • Natural language processing (NLP) powers chatbots for customer service, voice assistants like Siri and Alexa, and automatic transcription in platforms such as Slack and YouTube.
  • Mobile applications leverage ML for personalized recommendations (e.g., Spotify, LinkedIn) and on‑device tasks like computational photography, facial unlock, and image classification to organize photo libraries.
  • ML models run directly on smartphones, enabling real‑time, privacy‑preserving processing without needing cloud resources.
  • Financial institutions use ML and deep‑learning classifiers to monitor the roughly 150 million daily credit‑card transactions in the U.S., flagging suspicious activity for fraud detection at a scale impossible for manual review.

Full Transcript

# 10 Everyday Machine Learning Use Cases **Source:** [https://www.youtube.com/watch?v=CiSaY2xl9V4](https://www.youtube.com/watch?v=CiSaY2xl9V4) **Duration:** 00:07:01 ## Summary - Machine learning (ML), a broader field than generative AI, is already integral to daily life and is projected to become a $200 billion industry by 2029. - Natural language processing (NLP) powers chatbots for customer service, voice assistants like Siri and Alexa, and automatic transcription in platforms such as Slack and YouTube. - Mobile applications leverage ML for personalized recommendations (e.g., Spotify, LinkedIn) and on‑device tasks like computational photography, facial unlock, and image classification to organize photo libraries. - ML models run directly on smartphones, enabling real‑time, privacy‑preserving processing without needing cloud resources. - Financial institutions use ML and deep‑learning classifiers to monitor the roughly 150 million daily credit‑card transactions in the U.S., flagging suspicious activity for fraud detection at a scale impossible for manual review. ## Sections - [00:00:00](https://www.youtube.com/watch?v=CiSaY2xl9V4&t=0s) **Everyday Machine Learning Use Cases** - The speaker outlines how machine learning, beyond generative AI, powers everyday applications such as chatbots, voice assistants, transcription services, and music recommendation engines, highlighting its growing economic impact. ## Full Transcript
0:00everybody is talking about generative AI 0:03but gen AI is a subset of the larger 0:06field of machine learning and I'm going 0:09to give you 10 use cases of how machine 0:13learning or ml is used today in everyday 0:17life and by Machine learning I'm talking 0:20about these sub field of artificial 0:22intelligence in which machines learn 0:23from data sets and past experiences by 0:26recognizing patterns and generating 0:28predictions now now machine learning is 0:31projected to become a $200 billion 0:35industry by 0:372029 but it's already very much here 0:40today so let's get into it now one 0:43aspect of machine learning that's seen 0:45huge utility is NLP or natural language 0:49processing that's the ability for 0:51machines to make sense of the 0:52unstructured mess that we like to call 0:55human language so use case number one 1:00is customer service text based queries 1:04can be handled by chatbots which act as 1:07virtual agents that many businesses 1:09provide on their e-commerce sites the 1:11chatbots can resolve many queries 1:13themselves and where they can't they can 1:15routes customers to where they can find 1:17the appropriate help from a human 1:20customer service 1:21representative ml also Powers voice 1:26assistance things like Siri and Alexa 1:29where first speech to text and then NLP 1:33machine learning models help understand 1:35a spoken command that same capability is 1:39used by services like slack and YouTube 1:41to power Auto transcription of spoken 1:45words in video content now number three 1:48is ML and mobile apps where would we be 1:53without spotify's ml models for 1:56generating song recommendations or 1:58linkedin's use of ml to make employment 2:02suggestions your phone is likely filled 2:04with apps that call out to Services 2:07running machine learning models and 2:09actually ml in smartphones really 2:12deserves its own category because with 2:15the power of modern smartphones some of 2:17that machine learning is performed 2:18directly on the device such as 2:21computational photography to generate 2:23background blur and your selfie shots or 2:25unlocking your phone with facial 2:27recognition or onboard device image 2:30classification models that help you to 2:33search your photo library like that time 2:36I was trying to find this picture of my 2:38cat where he jumped into the dryer ml 2:41helped me to find that without me 2:43spending a ton of time scrolling through 2:46my photos 2:47app hey the dry wasn't actually on now 2:51now that's an example of a needle in a 2:53hyack problem thousands of images and 2:56there's only one I'm looking for which 2:59in a way is is similar to use case 3:01number five that is financial 3:04transactions now in the us alone there 3:08are 3:10150 million credit card transactions 3:13every day and the vast majority of those 3:15are legitimate how to detect the 3:18fraudulent ones well ML and deep 3:21learning are widely used in fraud 3:23detection where financial institutions 3:25train ml models and classification 3:28algorithms to rec ize suspicious online 3:31transactions and flag them for further 3:34investigation 150 million credit card 3:37transactions every day is 3:401,739 every second so this is a task 3:43that would be near impossible to perform 3:46manually well did you also know that 3:48between 60 and 73% of all Stock Market 3:51trading is conducted by ml algorithms 3:54and that percentage is increasing every 3:56year all right let's quickly knock out a 3:59couple more so ml is used frequently 4:02in cyber security reinforcement learning 4:07uses ml to train models to identify and 4:10respond to cyber attacks and detect 4:12intrusions ml informs a lot of our 4:16transportation these days for instance 4:19Google Maps uses ml algorithms to check 4:21current traffic conditions and determine 4:22the fastest route and right sharing apps 4:25like uber and lift use ml to match 4:28Riders to the drivers and ml plays a 4:31large role in filtering email messages 4:35as well through classification of 4:37incoming messages and autocomplete 4:40responses now number nine that's Health 4:44Care this is one example where machine 4:47learning can help augment and speed up 4:49human capabilities now it's estimated 4:52that doctors evaluating mammograms Miss 4:54between 30 to 40% of cancers and the 4:57rate of false positives is even higher 5:00ml is already helping here where pattern 5:02recognition models are trained to 5:05classify tumors that are hard to see 5:07with a human eye this is increasing not 5:09only the accuracy of interpreting 5:11Radiology Imaging but it's also 5:13increasing the reading time of 5:15Radiologists allowing them to focus 5:17their attention on the more suspicious 5:19examinations flagged by the ml models 5:22there are also ml successes in early 5:24lung cancer screening and finding bone 5:26fractures okay one last one and and a 5:30question for you in general which 5:32department in an organization uses Ai 5:36and machine learning the most well 5:39according to Forbes it is the marketing 5:43and sales department marketers use ml 5:47for lead generation data analytics and 5:50search engine optimization and they 5:52often build on top of existing ml models 5:54so for example consider how 5:56recommendation algorithms like those at 5:59net nflix make TV and movie suggestions 6:01as to what to watch next based on your 6:03derived tastes and interests well the 6:07marketing and sales department can use 6:09those same ml models for targeted 6:12personalized marketing campaigns 6:14tailored to those very same tastes and 6:17interests look we we hear so much these 6:21days about the future of AI and in 6:23particular a GI artificial general 6:27intelligence that will one day match and 6:30surpass the intelligence of humans but 6:32but right now that level of AI doesn't 6:34exist it's theoretical but machine 6:37learning that's AI that is already here 6:41and it really is very much part of our 6:44everyday 6:46lives if you have any questions please 6:49drop us a line below and if you want to 6:51see more videos like this in the future 6:53please like And subscribe thanks for 6:58watching